Advertising
Advertising is a notice or announcement in a public medium promoting a product, service, or event or publicizing a job vacancy.
What are the 4 types of Advertising
- Display Advertising.
- Video Advertising.
- Mobile Advertising.
- Native Advertising.
Advertising offers the following advantages.
- (1) Introduces a New Product in the Market
- (2) Expansion of the Market
- (3) Increased Sales
- (4) Fights Competition
- (5) Enhances Good-Will
- (6) Educates The Consumers
- (7) Elimination of Middlemen
- (8) Better Quality Products
Some examples of advertising include:
- Newspaper. Newspaper advertising can promote your business to a wide range of customers.
- Magazine. Advertising in a specialist magazine can reach your target market quickly and easily.
- Radio.
- Television.
- Directories.
- Outdoor and transit.
- Direct mail, catalogues and leaflets.
- Online.


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